Strat Your Engines

Strat Your Engines

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Strat Your Engines
Strategy but for Agencies: Operational Excellence
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Strategy but for Agencies: Operational Excellence

You have to do things right as well as do the right things.

Ryan Sproull's avatar
Ryan Sproull
May 14, 2024
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Strat Your Engines
Strat Your Engines
Strategy but for Agencies: Operational Excellence
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Before we talk about strategies for agency profitability, there’s an important distinction worth making, and that is the difference between strategy and operational excellence. For some readers, the difference will be well known and obvious, but there are plenty of people who confuse the two.

Operational excellence is about how well a business performs p…

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